How Home Health and In-Home Care can gain Referrals for Diabetic Patients

Sales representatives often ask questions about trying to attract patient types that they know their organization is great at treating. Today, I got an email from a new salesperson who works for a large private duty organization. Johnny…

Is it worth making marketing calls to the hospital on a Saturday or Sunday?

I am in Cleveland Clinic with my Mom, who is having a bone marrow transplant. She has been an inpatient for 25 days. During this time, I have had the luxury of observing the hospital every day of the week. Here are my observations:   Monday…

Insights: When we have to turn away a referral because of staffing, how do we maintain credibility?

Click play to begin the video:    Video Transcript: You know, unfortunately, one of the problems that we bring to our clients is that when they're using our tactics, such as the roadmap to referrals and the high…

Which referral sources do I focus on to get the most referrals?

Question: Which referral sources do I focus on to get the most referrals?   This is a GREAT question. The way you are going to get more referrals is to focus on those who are WILLING and ABLE to refer to you! Are they WORTHLY…

Insights: How do you retain your staff during difficult times?

Click play to begin the video:    Video Transcript: This is the year of retention. Hi, I'm Melanie Stover one of the co-owners of home care sales and we're talking retention. Yes, staffing is a challenge, and we know…

The “So What” Marketing to Home Health

The "So What" Marketing to Home Health So what makes your home health care agency unique? So what makes the services you offer stand out amongst your competition in a crowded marketplace? So what differentiates your home health care services…