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An Engaging Tale of Frustration and the Map to Referral Success

I’ve got an intriguing story to share with you today that’s sure to captivate your attention. It’s about a tenacious home care agency owner who found himself in a puzzling situation. Let’s call him John.

Imagine John, a driven and determined owner who had dreams of caring for seniors, but he realized he had to conquer the sales and marketing world for his home care agency in order to do that.

Unfortunately, his sales representative, whom we’ll affectionately call Mark, appeared to be stumbling through a verbal obstacle course when it came to asking for referrals.

Talk about frustrating!

John, bless his heart, was caught between wanting to provide guidance to Mark and feeling a tad bewildered himself. It was like watching a suspenseful thriller where the plot thickens, and the protagonist is desperately searching for a way out. The suspense was real!

But fear not, for in the midst of this perplexing tale, a shining beacon emerged—the legendary RoadMap to Referrals! It was like a guiding light, leading Mark (and John) through the labyrinth of gatekeepers and sales challenges toward the treasure trove of referrals.

Embracing his inner Sherlock Holmes, John enrolled Mark in the RoadMap to Referrals program. It was a stroke of brilliance, a eureka moment!

Armed with new educational techniques and strategies, Mark embarked on a journey of discovery, armed with the tools to navigate past gatekeepers, identify promising accounts, and deliver a compelling educational message that left everyone wanting more.

As time went by, John couldn’t help but be amazed. Once a sales wordsmith in training, Mark had transformed into a persuasive force to be reckoned with. It was like witnessing a thrilling plot twist where the underdog emerges as the hero, leaving the audience in awe.

But hold on tight because that’s not all! Not only did Mark’s sales numbers soar higher than a shooting star, but the agency’s reputation reached new heights, leaving competitors in the dust. John marveled at the plot twist, pondering why he hadn’t discovered the RoadMap to Referrals earlier. It was a lesson in perseverance and sales mastery all rolled into one.

So, my friend, fret not if you find yourself caught in a similar enigma! Instead, seek out the RoadMap to Referrals that can infuse your team with the skills and the words to say needed for referral success.

Remember, life is an adventure filled with twists and turns. So embrace the challenges, unleash your potential, and let the RoadMap to Referrals be your guide to unlocking a world of referral opportunities.

Want to get your own “RoadMap to Referrals?” Sign up for a call with Mike to discover how: https://calendly.com/mike-home-care-sales/5x-your-referrals

Wishing you a journey filled with success,

Cheryl and Melanie

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The Gatekeeper Conundrum: How Jim Conquered the Doctor’s Office and Found His Purpose

Picture this: a determined home care sales representative armed with a genuine desire to help seniors struggling to make headway in the daunting world of doctor’s offices.

Weeks turned into a frustrating blur as he battled with the notorious gatekeeper, that elusive figure guarding the doctor’s precious time.

Then, just as despair set in, he stumbled upon the High Performance Sales Academy (HPSA) and discovered the secret to turning the gatekeeper’s “NO” into “GO” back and see the referral nurse!

Join me on this exhilarating all-to-common journey as our hero learns to navigate the wilds of sales, unlocking his true potential and finding his calling.

 

The Frustration Mounts

 

Our protagonist, let’s call him Jim, had heard whispers of the doctor’s patients who desperately needed the services he offered. Armed with his brochures and business cards, he approached the doctor’s office, only to be greeted by the dreaded gatekeeper.

Weeks went by, with each attempt resulting in Jim being met with polite deflections and never-ending excuses. His confusion grew, and he questioned his strategies, wondering how to overcome this seemingly insurmountable obstacle.

 

 

The Light at the End of the Desk

 

Just when Jim was about to throw in the towel, he was doing some research online and discovered the High Performance Sales Academy. With skepticism and a hint of desperation, he enrolled in the program, hoping to find the answers that had eluded him for so long.

Little did he know that the academy would equip him with the tactics he needed to turn the gatekeeper into an advocate and open doors that were previously bolted shut.

 

 

Unleashing the Power of Qualification

Armed with the wisdom gained from HPSA’s Step 1 of the sales process, Jim approached the doctor’s office with renewed vigor. He quickly learned to qualify the account by utilizing six essential questions that helped him identify potential opportunities.

This newfound knowledge became his secret weapon as he engaged the gatekeeper in meaningful conversations and earned their trust.

 

 

The Roadmap to Referrals

Having successfully engaged the gatekeeper, Jim knew he needed to make each interaction count. So, with HCS’s Roadmap to Referrals as his guide, he navigated the delicate process of sharing his educational message by diagnosis.

Armed with the words to say and a wealth of knowledge from the quick references, Jim left no stone unturned in his quest to get his message across and secure his first referral.

 

 

Momentum and Confidence

With his first referral in hand, Jim felt a wave of momentum and confidence wash over him. The arduous journey he had undertaken was finally paying off, and he realized that helping seniors receive the care they deserved was his true calling.

The frustration and confusion he had experienced earlier had now been replaced by a newfound sense of purpose and fulfillment.

 

 

A Sales Journey of Triumph

 

Jim’s journey serves as a testament to the power of perseverance, knowledge, and a touch of humor. Armed with the tools the High Performance Sales Academy provided, he conquered the seemingly impenetrable fortress of the doctor’s office. He found his purpose in helping seniors access the care they deserve.

So, the next time you face a daunting gatekeeper, remember Jim’s story and the transformative power of determination and industry-specific knowledge. After all, you never know what lies beyond that desk until you take the plunge and follow a proven process to get you there.

In the grand tapestry of life, sometimes we stumble upon our true calling in the most unexpected places. For Jim, the High Performance Sales Academy provided him with the keys to unlock his potential. May his journey inspire you to overcome your own challenges, embrace the unknown, and find your own path.

“Ready to unlock your true potential in sales? Take the first step today and enroll in the High Performance Sales Academy. Don’t let the gatekeepers hold you back any longer!”

Inspiring Sales Excellence, Transforming Senior Lives!

Sales, Compassion, Impact: Shaping the Future of Senior Care

Melanie

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What to do in a short week

Happy Thanksgiving!

Welcome to a short week!

Soothe Crack

It is often we find ourselves in this position. We have a three day work week coming up, and we have to prioritize our marketing efforts.

I have felt the “crunch” of a short week. You have too much to do and not enough time. Perhaps you have had that feeling also where there is just so much to check off your to-do list that you feel overwhelmed.

The answer to overwhelm is prioritization.

In setting up our teams for success, we follow this simple cadence that has delivered results.

It will work for you too.

  1. Monday: Prewritten “open for the Holiday Blasts” emailed out for the holiday. (make sure you have staff and are “open” for referrals)
  2. Tuesday AM: Follow up on the Focus 50 accounts from your High Performance Sales Academy Step One.
  3. Tuesday PM: Step 3 of the High-Performance Sales Process – “WIN” The referral generator – follow up and report out on any referral from Friday- Tuesday. Make sure to use this as a patient vignette in your follow-up “Ask”.
  4. Wednesday: Sales Message of the week to generate conversations for high-value patients or clients.
    *52 Week RoadMap of Referrals members November 21st week on your calendar: Holidazzle – Help them to prepare and get ahead of any challenges that may keep them from truly enjoying the holiday.
  5. Friday (if working): Clean up anything outstanding. Follow up on any referrals from the week. Finish your week strong! Make one extra call today!

A short week is your opportunity to compress time and maximize your productivity in 3 days!~

Happy Thanksgiving! Here at Home Care Sales, we are thankful for you and the many ways you help seniors and the fragile around you!

Take Action! And Serve More Seniors!

Melanie

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Which referral sources do I focus on to get the most referrals?

Question:

Which referral sources do I focus on to get the most referrals?

 

This is a GREAT question. The way you are going to get more referrals is to focus on those who are WILLING and ABLE to refer to you! Are they WORTHLY of your time?

Read that again. Is THIS account WORTHY of your time?

 

Most representatives are often subservient to their referral sources. We challenge that paradigm at Home Care Sales.

The owners and representatives we coach and work with KNOW their VALUE! They have significant knowledge in the senior care space through experience and our programs. They ARE the post-acute care experts.

This means they are not “begging” for referrals. They are TRUE care partners with their referral sources and, therefore, MUST prioritize who they spend their time with so that they can make the MOST IMPACT in their communities! When you have the knowledge and the experience, YOU become a resource to your referral sources, helping them get care to the seniors who deserve it! Your care!

Back to the question – which referral sources do I focus on?

1. The highly qualified accounts first!

 

Remember Step 1 of the High-Performance Sales Process? (If not read up on it in our FREE E-book, click here OR discover the whole sales process here in our High-Performance Sales Academy)

These are “A” accounts – that are currently referring to you and have the potential to refer MORE!

These are the accounts that you HAVE to defend and protect!

 

2. Prospects who have qualified and refer between sometimes and your “A” accounts – We call them “B” accounts.

 

When I am coaching, I tell the reps that if they gave you “1,” they have two or more! They just don’t know how to use you. They don’t know the breadth and depth of what you can do for their patients or residents.

These are PERFECT accounts to use the RoadMap to Referrals system. (Do you have the FREE marketing planner yet? If not, get your copy here! It’sIt’s the EXACT calendar we use with our coaching clients) The Roadmap to Referrals ™ system foundation is the Diagnosis Based Selling ™ method.

This method expands the referral sources mindset into which diagnoses you could care for and how you would care for them. Most clinicians – myself included were not taught about home care, home health, or hospice in college, and if your mentor didn’t use these post-acute care services, then you didn’t learn about it in your clinical practice either! You know this to be true.

How often has a client or patient’s family said, “OMG, I WISH we would have known about you SOONER!” The power of selling by Diagnosis is that you reach into the current caseload of your referral sources and pluck out the EXACT high-value referral type that YOU want for your agency.

3. What about those “onesies,” twosies” referral sources? …Or Referral sources that you KNOW have patients or residents to refer but “Just don’t get it.”

 

In the past, we would have had to be ruthless with our time, and these folks just would have been at the bottom of our list, and we would not have been able to call on them much. But COVID taught us a VERY valuable lesson!

YOU CAN MARKET REMOTELY! Woo Hooo!

 

All those accounts you could not justify getting in your car and going across town – NOW you don’t have to! You can simply use remote marketing tactics – phone and digital have changed Home Care Marketing FOREVER!

During COVID, we honed our copyrighting and messaging skills so that the same weekly message we deliver in person in the roadmap to referrals, we have created email, voicemail, and pdfs of our unique selling point for that week!

We can reach so many more referral sources with our message!

This is the BEST time to market Home Health, Hospice, and In-Home Care!

 

We can change lives together!

Make a bigger impact and income by serving more seniors!

Here are three ways we can work together when you are ready:

1. Download our free app! HomeCareSales app

This app has free and paid courses in it – explore!

2. RoadMap to Referrals ™ – this is your map for the exact words to say and get those referrals!

Want to see it in action – click here to get on Mike’s calendar for a tour

3.Coaching for Owners/ Managers or Representatives!

With over 25 yrs out in the field, Melanie and Cheryl have the experience for executive coaching for you or your reps to take it to the next level!

Keep serving Seniors!

Together We Grow!
Melanie

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What can we learn from a hot beach in Mexico?

This summer, we had our family vacation in Cabo San Lucas. The boys LOVED it!

Of course, what is there not to love about a family vacation?

However, when I asked them what their favorite part they both replied the beach! My boys love the beach and swimming, so it was not surprising they said that but what followed?

 

“Mom, I love how we can be on the beach, and all the people come, and we can buy stuff.”

 

The boys love to buy “things” on the beach from the vendors, henna tattoos, wooden carvings of turtles, sunglasses, t-shirts lots of wares for sale. And A LOT of the same thing. Which got me thinking about differentiation.

 

How the beach vendors differentiated themselves fell into three categories:

    • By Price
    • By “customer service.”
    • By relationship and humor

 

Price: The 1st one is obvious by price. We are all consumers, and we know how to ask for a price and compare and get the best price. On the surface, all the t-shirts look the same, so you may simply look for the best price.

 

 

Which happens a lot in private pay in-home care – potential clients “shop” on price because that is all they know how to do. As the in-home care provider, you must elevate the conversation and share with the caller the differences on “why you” (we have a great exercise on this in the High-Performance Sales Academy). Even t-shirts can be different. We have all purchased a $5 t-shirt from the beach, and one wash later, it fits a barbie doll.

 

Was it even worth $5? – most likely not! A higher quality t-shirt might have cost more, but we could use it more. Similarly to in-home care – not all home cares are created equal.

DON’T let it be just about price!

 

Customer Service: While the product was the “same,” the customer service was different per salesperson on the beach.

 

Example: A child’s toy – a top – it was wooden and simple, but the guy we ultimately bought the top from offered to “customize” it by writing the boy’s names with a wood burner and the date, so we will never forget where we got them from.

 

 

This was a great example of taking something that is a commodity and “upgrading” it with customer service!

 

Many referral sources see Home Health, Hospice, and In-Home Care as a “commodity” all the “same,” but often, you can upgrade your position by “out customer servicing” the competition.

We see this at the intake position, making it “easy” for the referral source to refer. Or at the rep position speaking with the family, welcoming them onto service, and sharing “what to expect” as they transition home. The rep can make the whole process smoother and a better experience for the referral source and the patient.

 

Relationship and humor: By the 5th day on the beach, we had pretty much seen all the wares, and the salespeople had come to recognize the boys. One of the funniest lines of the week was a salesman walking by with a case of bracelets who said to us, “Hi Ladies, you haven’t bought any of my stuff you don’t need yet. Almost free for you today!”

 

It made us laugh, and my friend Melissa called him back. He was different, used humor to make a connection, and it worked! She bought a bracelet!

This is also why we say in the RoadMap to Referrals program to incorporate some fun! Yes, you are a professional, and this is serious business. But we could all use a little fun, and it deepens your relationships with your referral sources!

There are always “lessons” around us every day!

 

Be a student! Home Care Sales and Marketing can be challenging! But it doesn’t have to be. We are here for you! We got your back!

If you are interested in discovering how to leave the overwhelm and uncertainty behind, email Mike@homecaresales.com and he can tour you around the programs that can help you grow!

Together we GROW!

Click here to book a free discovery call with Mike! 

Keep serving Seniors

Together We Grow!
Melanie

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How much risk are you willing to take with your money?

Recently an owner was considering us to onboard, coach, and manage his rep.

He told us:

“I am terrible at hiring and managing my marketer. I have had 3 and 1 turned out to be not making a sales call, just sitting home and collecting a check.

The other was double dipping, working with another agency, and getting two paychecks.

The last one drove his car to the hospital and then walked to the gym, where he worked out for 2 hrs every day. I learned about it because one of my nurses worked out at the same gym and asked why he got to work out on company time.

I am OVER marketers. I am done with them, but I know I need them to increase my census, so I am calling you! You do it! I am not willing to risk my money ANYMORE!”

Gladly!

↑ How we feel when someone asks if we want to coach and manage their reps. ↑

 

We will gladly help you orient and onboard your marketers.

In addition, we will coach and train them weekly and hold them accountable.
We will become part of your leadership team!

We hear this story over and over from owners. Their marketers have failed them. But it’s not their fault they need a framework to orient and onboard a marketer.

Most owners were not taught sales management in school or in their professional careers. Our sales coaching program’s structure sets expectations, so everyone is on the same page, compresses time, and gets the rep to production quicker.

Managing marketers is a little like herding cats. And we LOVE herding cats!

Marketers must be independent and a self starter but often lack structure, planning, and time management skills, so they focus on “activity,” not “productivity.”

The HCS coaching and management program gives them the framework to have confidence in the planning to infuse their personality into the relationship development process.

Our framework consists of:

 

  • Orientation to Home Health, Hospice, or In-home care
    • Payment systems
    • Target Accounts
    • Eligibility criteria

 

  • Onboarding – the first 90 days to launch a rep to success
    • Weekly training and knowledge activities
    • Top 10 reasons to choose you
    • CRM included – documentation of best practices – how to set it and automate your sales success
    • How to answer “What do you do?” in a way everyone can understand and know when to reach out to you with a referral

 

  • Training and coaching – weekly checkpoints for training and coaching help the rep break through barriers and keep on target.
    • 52 wks of sales messages that get you high-value referrals RoadMap to Referrals in cluded
    • Live one on one coaching with a veteran marketer and manager
    • Small groups of peer coaching and community – other marketers in different states sharing “what’s working now.”

How does your framework compare to ours?

 

 

If you are frustrated with managing your marketer – we are here for you.

We LOVE herding cats!

We speak cat because we are cats!

Click here to book a free discovery call with Mike! 

Keep serving Seniors

Together We Grow!
Melanie

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How is what you do like Patrick Mahomes?

Recently, I presented at the Home Health Administrators summit in Las Vegas. It was an extraordinary summit, and I am always grateful for the opportunity to be of service and share our experiences.

 

I heard a lot of statements like this: 

 

“We did ok through COVID, and now the COMPETITION is heating up!”

“The competitive marketers are coming out in DROVES.” 

“We enjoyed the relative ease of communication and relationship during COVID with our best referral sources, but NOW the other agencies marketers are back at our referrals sources and stealing market share.” 

 

I, too, have experienced this in one of our client’s agencies. The rep’s statement to me during the coaching call this week was

“The wolves are out, and they are following me.” 

 

WOW – a lot can change in just a few weeks as communities open up. As agencies hire staff, the marketing team is called on to increase the referrals and fill up the funnel!

This is where Home Care Sales shines. We know exactly what to do.

Below is a quick framework as you approach this quarter 2 (good thing you did your quarterly business review and know your plan for Q2 – if you didn’t, we have got you covered in our Sales Management and Coaching program – reach out to Mike@homecaresales.com to learn more.)

 

    • Review your data (Q1 YOY and over Q4)
    • Rank your referral sources
    • A great defense is a great offense – now is the time to go to your Top 25 referral sources and do your Improvement Process questions.
    • See any GAPs? List them and meet with your manager to see how we can bridge them.
    • Create a 3 step action plan for your Top 25 accounts

 

You can do this! Bulletproof your best accounts, and as my friend, Cheryl says, “lock them in a vault!”

If you are struggling – you don’t have to – we are here for you!

 

Need more ideas and tactics that work in the field?

 

Coaching could be precisely what you are looking for!

 

The best in the world –Patrick Mahomes– gets coaching every week to be at the top of his game. You can’t expect to show up on Sunday and play your best game if you are not practicing, studying, and scrimmaging. So you, too, have the opportunity to be at the top of your game!

 

Click here to book a free discovery call with Mike! 

 

Keep serving Seniors

Together We Grow!
Melanie

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You only have a short window for your marketers to use your data – DON’T MISS THE WINDOW

Does your marketing team know your data?

The other day I was working with a client, and I was surprised the reps didn’t know their outcome data.

Nor did they know the outcome scores of their three biggest competitors.

How can you best position yourself against your competitors if you don’t know how you stack up?

When you don’t know your data – you are back to the “old marketing” tactics – the ones we don’t love – trinkets, pens, donuts, lunches. Because here’s the deal – someone will always have “better” giveaways.

…But WHO wants a Case Manager to refer your loved one based on DONUTS????

 

Not me!

I want my Mom to be with an agency that has excellent outcomes!

The only way your referral sources are going to know is if you tell them!

That’s what’s so great about NOW! YOU STILL HAVE TIME! 2022 is a data collection year for Value-Based Purchasing – that means you have time to get out in front of this and share the narrative you want them to know!

YOU CONTROL THE NARRATIVE NOW!

 

But you will not get it next year.

NOW is the time!

We teach Value-Based Purchasing and how to position your agency to our Sales Management and Coaching clients.

If you are interested in learning more about that, book a call with Mike.

Here are some steps to get you started

    • Know your data
    • Know your competitor’s data
    • Compare and see where you shine and outperform
    • Create a handout on the differences
    • WIN the referrals!

You got this- you have more control than you think!

 

It’s all in the POSITIONING!

Keep serving Seniors

Together We Grow!
M

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Looking for a few Home Health owners and administrators to join the league – Is it you?

This week, I presented at the Home Health Administrators Summit for Decision Health in Las Vegas.

It was SO great to see old clients and friends. I have missed them! And I have missed being around SMART – PASSIONATE – home health owners and administrators looking to level up!

I LOVE being around innovative owners – Hospital at Home – Value-Based – Integrating MORE with In-Home Care so that they are reducing hospital readmissions by 30% on high-risk ACO patients. It’s exhilarating!

When you get like-minded abundant administrators together sharing ideas and solutions on how they approached COVID – STAFFING – NOW THEY GOT STAFF NOW THEY NEED ADMISSIONS! The BALANCING Act!

Challenges were asked, and solutions were shared in real-time:

 

What about a therapy contract group who will not “do what you ask” – they want to still be on paper – not turn in their notes on time – but you NEED them.

What about an Admission nurse vs. every RN making their own admissions based on the territory? Does one produce better OASIS consistency?

Another person asked – How do we get all the people involved in a patient’s care to communicate and know what’s going on with that patient in real-time?

All of these questions –

All of these administrators are looking for answers.

 

Maybe you can relate.

I can so relate. When presented with a challenge at one of our clients, the first thing I do is to reach out to Cheryl, and together we brainstorm on who might be able to help solve the challenge – often, its another one of our clients who is has done something similar or using the same EMR that can give insight on how they use it.

The brilliant thing about having us on your team is that we get to see the inside of many agencies over the years and connect with the owners to share thoughts and solutions. We have been doing this for over 20 years.

During the past week or so, you have read emails from us inviting you to our new Home Health Inner Circle. This is a curated group of home health owners, administrators, and executives who all come to the table for connection, collaboration, and impact.

A group of colleagues.

A group of extraordinary owners and executives who are up to BIG things in the world of home health that you could learn from, and in other areas, they can learn from you!

Colleagues – friends who help each other get to the next level.

 

In the next 12 months, home health will go through another radical transformation with payment changes and OASIS E.

 

We are building a group to navigate the changes with ease.

Go from overwhelmed to a clear path, confident in the next steps to maximize your position.

You are invited!

Click here to answer a few questions to see if the inner circle is the right fit for you!

Together we GROW!

Melanie

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Where did Mom finally end up?

Over the past few months, I have written several blogs describing my journey to provide care for my mother and her recent medical issues. Fast forward to today: Mom was in the hospital and couldn’t find an SNF with rehab that had a bed open…

I called her nurse every night and asked, “Should we should take her home?”

I felt like we could rehab her at home with home health. However, her nurse was a little apprehensive.

She was concerned that she would NOT get the rehab she needed. I reassured her with Home Health, PT, and OT that we could create a home exercise plan (HEP) that would ve “comparable” to an SNF rehab plan with less exposure to COVID since Mom is immune-compromised.

After “team” the next day, her Nurse Practitioner called me and said, “Can you support your Mom at home if we D/C her directly home?”

Of course, I said yes with my friends from Interim Home Health!

Yes, I can fly home and help, but here’s the catch you: want to D/C her on Monday, and I get out of COVID isolation on Tuesday. That way I can fly home on Wednesday.

I called my Mom to confirm this is what she wanted to do and was comfortable “going home” she said, “YES, I want to go home!”

 

So I called my brother who lives on the other side of Ohio and said, “Ryan could you get Mom and take her home on Monday? Set her up. I will organize home health and hire an in-home caregiver through the private duty side of Interim until I can get there on Wednesday.” He said yes!

Ryan has a HUGE truck. I had this vision of him “throwing” Mom up into the cab. Luckily for me, Mom already thought of that and told him to go to her house and get her car to bring her home – good idea!

 

By the time I called Interim later that day, they already had the order for Home Health, and I was fielding calls from the DME company to deliver equipment.

Mom made it home safe and sound on Monday – YEA! She had a friend stay with her Monday and Tuesday night until I could get there on Wednesday.

Interim professionals were doing the SOC on Tuesday. She is receiving Nursing OT and PT.

A private duty aide came on Wed afternoon to help her get settled. On Wednesday, I was out of isolation and flew home to 12 inches of SNOW! What a welcome! But, just like the mailman, the Home Health Clinicians came to see my Mom that week. I am happy to report Mom has graduated from her walker! She is still a little unsteady, but her OT and PT are working on that!

I am grateful that she was able to go home.

Moreover, she is THRILLED to be at home!

 

She said to me last night, “Mel, I think I just do better at home. Look at me; I am walking. I am climbing steps to the landing. I don’t think I would have done this well at skilled nursing with rehab.”

I believe her. In her own environment, which she loves, she is HIGHLY motivated to do her HEP and functional activities (last night, we made bread and the night before cookies to take to the kids).

Big shout out to Interim of Meadville, PA – Their customer service is off the charts, and their clinicians are super skilled!

 

What can we learn from this experience?

    1. Hospitals automatically think “SNF with rehab” if they qualify- but it doesn’t have to be that way. In some cases, it shouldn’t be that way.
    2. Your clinicians, if the patient is medically stable and has a caregiver if they are not able to self-care, CAN receive Home Health.
    3. Home Health was the RIGHT answer for my Mom; I just needed to think about how to cover the 1st two days of her discharge since I couldn’t be there.

Tell the story of my Mom to your hospital D/C planners. Let them “visualize” how Home Health can be the answer – especially now that COIVD has so many of them without “beds.” We call these patient vignettes. This is how we get referral sources to connect the dots from a patient to a referral to you.

Need more patient vignettes to help them connect the dots to you? We got you covered!

 

The RoadMap to Referrals is FULL of patient vignettes you can use out in the field to get more referrals NOW.

Gaining referrals does not have to be complicated. Will you let us help you?

Pick a time convenient for you to have Mike show you the system!

Together we GROW!

Melanie

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