COVID: The Great Rep Filter

As cases spike, more and more accounts are going into "lockdown." ...But some reps are still getting in. Why are some reps allowed in, and others are being told that due to COVID, they are not allowed in at the same accounts? I spoke…

Five Sales Exercises to help you improve your sales messages

One of the most frustrating things that I have seen repeatedly from Sales Representatives is that they continue to call on accounts that have never referred. According to Ziglar, that is the definition of insanity!  Over the last 10 years,…

Paint Eater – what is that – and what does it have to do with marketing?

Hurricane Sally came to visit us a few weeks back and left some damage. While I am not a fabulous home improvement chick, I decided to tackle some of the repairs and paint myself. A fair bit of it was beyond my skillset, so I recruited…

Medicare Update for 2021

Marketing and Sales Lessons from my 7-year-old twins on Halloween

Halloween was just a week ago. I know it seems like FOREVER ago, but only a week. My twins are 7, and they are really into Halloween. Don was DJ Marshmallow (I know he is a pretty big deal. You will have to google it later) Dylan…

3 Secrets for Double-Digit Growth Year Over Year 2019 vs. 2020

We just buttoned up Quarterly Business Reviews and Plans with one of our Mastermind clients. EVERY Marketer grew their office double digits year over year for quarter 3 2019 vs. quarter 3 2020! The Marketers for this agency have a strong…

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