Working In Sales For The Private Duty, Home Health, and Hospice Industry Isn’t Really SALES, it is SUPER HERO WORK!

Many times, I get asked what kind of work I do for a living, and my quick response is, “I work in sales”.  So many times, I get a sideways glance like oh, that kind of job.  You know the look. One of disapproval or disgust as they…

2020: The Year of Incredible Evolution in the Home Health Industry

Like many of you, I am struggling with my new reality.  Without travel to speak somewhere on stage, or speaking on Cruise Ships (which I generally find quite wonderful) we are dealing with sadness, illness, and no place to be but home.  However,…

Transition as We Come Out of the "Shelter-in-place"

We have read the numbers of 45-65% decrease in revenue from other industry articles. It is an uncertain time. How you motivate your marketers during this transitional period will determine how you “accelerate out of the turn.” My…

A Message from Melanie Stover

I have been having conversations with home care, home health, and hospice owners and reps over the past 2 weeks, and it is interesting to see the range of behaviors that mirror the 5 stages of grief. Because really, that is what this is…