75% off Valentine's Clearance is a great way to understand Home Care Referral Follow up

75% off Valentine's Clearance is a great way to understand Home Care referral follow up. Once a year, Russell Stover's, Hallmark, and your local flower shop make enough money to stay above the red for the rest of the year. Valentine's…

You are loved, but do you love what you do?

Do you love what you do? It's a simple question really, but we complicate it by saying "yes, I love this part" and "I really hate this part." Most of us would say that we do love what we do...sometimes. However, I'm going to challenge…

Jedi strategy for overcoming FEAR!

How do you feel when you go to market to a "new" referral source? Or call on a Hospital? Does your heart race? Do you think of all the "bad" things that can happen? Most trainers and managers will say – get rid of your fear, dampen…

A private duty, home health, and hospice owner's story of transforming her life from FAILURE to FORTUNATE!

It’s me Cheryl Peltekis, RN “The Solutionist”.  Yes, I know what a weird nickname, but it truly fits my quirkiness! I am super grateful for the success that I have been able to accomplish. It feels beyond great to know that I’m…

There is a Season: When Patients/Clients leave for their "Summer" Home

When I first started in the senior care industry, I was located in Florida (just north of Tampa). I quickly found out that referrals are much harder to get at different points throughout the year. I struggled just to get ANY…

Home Care Marketers = Pests? What an Orkin bug zapper says about Marketers at a Hospital Case Management Office

Recently one of our Client’s Home Health Marketers had a territory revision. We streamlined the home health marketing lines, and she was assigned a “new” hospital. (the hospital had been around forever, but she had not called on it…